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Here are "best practices" examples of recommended basic Video Voter formats. Watch each video and see how you and your station can create similar programming.
Candidate Statements typically consist of a head- and shoulders shot of the candidate speaking towards the camera, or perhaps the candidate behind a desk or podium.
![]() Los Angeles, Martin Ludlow |
The candidate may be asked very general questions about his or her background and goals, or he or she may be asked specific questions on issues.
![]() Santa Monica, Pam O'Connor |
Candidate Forums bring multiple candidates together to discuss issues in less structured gatherings and discussions.
![]() Santa Monica, School Board |
The candidate is interviewed by a group of citizens in an informal setting such as a living room, coffee shop or mall.
![]() Santa Monica School Board Koffee Klatsch |
These provide balanced explanations on the pros and cons of ballot measures, as well as explaining what a vote for or against each initiative means.
![]() LA Channel 36 Voter Minutes |
Windows Media Player only |
Viewers are invited to telephone the program and ask questions to the candidates directly.
![]() Township Supervisor Debate Romeo, Michigan WBRW, Channel 6 |
This format gives viewers a better sense of how the candidates interact in a group and how well they can represent their ideas in a discussion.
![]() 2004 Election Community Access Television of Salina, Kansas |
Citizens or experts in various fields ask their questions via videotape, providing a nice visual break in the program.
![]() 2004 City Council Election Santa Monica, California |
Each candidate is given a set amount of time to answer a question, but after each candidate speaks, the opponent has an opportunity to rebut instead of just answering the same question.
![]() 2003 Mayoral Candidate Debate Somerville, Massachusetts |